The authors bring deep background in reading instruction, professional development and school leadership. They give teachers a framework for understanding the strategies to promote all aspects of reading instruction in support of the ultimate goal of student comprehension. They give teachers and instructional leaders a set of "look-fors" to identify strengths and weaknesses and target areas for support. They provide models for developing self assessments, goals and action steps and benchmarks for improvement. A professional development model for reading helps insure that this support will be effective and lasting.