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Publish or Perish - The Educator's Imperative

Publish or Perish - The Educator's Imperative
Strategies for Writing Effectively for Your Profession and Your School

March 2002 | 256 pages | Corwin

The definitive guide to writing for publication (and more)!

Successfully translating thoughts and ideas into the printed word can seem daunting to even the most experienced educator. Step-by-step, author and scholar Allan A. Glatthorn guides education professionals through the basics of the writing process, empowering them with the tools to create and enhance their own professional submissions and writings. The down-to-earth, conversational tone helps to effectively convey and outline specific writing strategies for contributions to research journals, articles, op-ed pieces, manuscripts, literature reviews, theses, funding proposals, internal organizational writing.

Key features include:

  • Finding a topic
  • Correctly identifying your audience
  • Choosing the appropriate forum
  • Revising and editing
  • Working with editors and publishers
  • Maximizing use of the Internet and other technological tools 

Allan A. Glatthorn taught writing for more than 25 years and was a Distinguished Research Professor Emeritus at East Carolina University. During his prolific 55-year teaching career, he authored more than 50 texts on writing and more than 30 professional books. In Publish or Perish—The Educator's Imperative, he shared his wealth of knowledge and experience about professional publishing and the writing process, in hopes that his work would help readers achieve their own goals and imperatives.

About the Author
Part I: Getting Started
1. Becoming a Published Writing Professional
The Reasons for Writing and Publishing  
The Drawbacks of Writing  
Learning to Write  
The Organization of This Work  
2. Focusing and Planning for the Long Term
Finding a Focus  
A Rationale for Finding a Focus  
Making the Long-Term Plan  
Complete the Writing Life Stream  
Complete the Research Life Stream  
A Final Note  
3. Using the Tools of the Writer's Craft
Books and Journals  
A Writer's Notebook  
Computer, Printer, and Word Processing Software  
Other Uses of the Technology  
Other Hardware  
A Final Note  
Part II: Mastering the Writing Process
4. Finding a Topic
Write About What You Know  
Study Professional Journals  
Use the Focus Finder  
Go Against the Grain  
Find a Problem  
5. Building the Knowledge Base
Make Preparations  
Use a Comprehensive Retrieval Process  
Continue to Update Your Files  
6. Organizing Your Writing
The Nature of Reader-Centered Organization  
Identify Type of Writing and the Audience  
Review the Literature  
Make Visual Presentations  
Make Your Organization Known to Your Reader  
7. Writing the First Draft
Get Ready to Write  
Listen to Your Writing  
Be Aware of Paragraph Length and Topic Sentences as You Write  
Integrate the Knowledge Base  
Focus on Results  
8. Revising and Editing
Knowing When to Revise and Edit  
Getting Help in Revising and Editing  
Revising Effectively  
Editing Carefully  
9. Publishing: Working With Editors and Publishers
Choosing the Right Venue  
Choosing a Publisher  
Understanding the Publishing Process  
Knowing the People in the Process  
Working With Editors  
Writing the Query Letter  
Developing the Proposal  
Signing Contracts  
Publishing in Journals
A Concluding Note
Part III: Writing for the Profession
10. Writing for Practitioners' Journals
Study and Select the Journal  
Decide About a Query Letter  
Build the Knowledge Base  
Write and Effective Introduction  
Understand the Types of Practitioner Articles  
Take Care of the Final Details  
A Concluding Note  
11. Writing for Research Journals
Take Care of Preliminary Matters  
Follow General Guidelines  
Write the Abstract  
Write the Introduction  
Review of the Literature  
Explain the Methodology  
Report the Results  
Summarize and Discuss the Results  
A Concluding Note  
12. Writing the Opinion Piece
Handling Preliminary Matters  
Writing the Introduction  
Stating Your Arguments  
Writing the Rebuttal  
Writing the Conclusion  
Revising as Necessary  
A Concluding Note  
13. Writing the Big Book
Getting Ready to Write  
Writing the Big Book  
Writing the Front Matter  
Writing the Remaining Chapters  
Taking Care of Final Matters  
Revising and Preparing for Submission  
Promoting the Published Book  
14. Using the Internet
Learning From the Internet  
Seeking Funding  
Communicating With Others  
Publishing on the Internet  
Part IV: Writing in Academic Settings
15. Writing the Review of the Literature
Planning the Review  
Writing the First Draft of the Review  
Meeting Requirements of Special Uses  
16. Responding to Your Reading
Before You Read  
Read Appreciatively and Critically  
Write Your Response  
17. Mastering the Academic Style: Research Proposal, Thesis, and Dissertation
Writing the Academic Style: Organization  
Making the Organization Clear  
Choosing the Right Words  
Mastering Sentences  
Mastering the Paragraph  
Some Final Reminders  
Part V: Writing in the Organization
Sharon Schlegel and Allan Glatthorn
18. Publishing in the Local Paper
Cultivating Local Sources  
Establishing Contact  
Writing the News Release  
Writing Letters to the Editor  
Writing Feature Articles  
Working With a Reporter or Journalist  
Writing the Feature Yourself  
Writing a Column  
19. Writing Successful Proposals for Funding
Before You Start Writing  
Writing the Proposal  
Part VI: Conclusion
20. A Look Behind and A Look Ahead
A Look Behind  
A Look Ahead  

Superbly organized and presented . . .Publish or Perish is the definitive and strongly recommended introduction to converting ideas into the printed world in order to establish and achieve professional goals through the process of writing and being published.

Midwest Book Review, August 2003

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ISBN: 9780761978671
ISBN: 9780761978664